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Since ancient times, Amla, proudly known as ‘Indian Gooseberry’, is the key constituents of many ayurvedic formulations. Its importance has been ascertained from the experiments and experiences of Rishi-Munis of India, namely Charak, Chyavan, Atrey, Kartic, Vrat Koumudi, and others. It finds a prominent place in ancient Indian mythological literature like Vedas, Skandhpuran, Shivpuran, Padmapuran, Ramayana, Kadambari, Chark sanhita, Sushrut sanhita etc. Due to the ‘Rasayana’ it contains, it provides the resistance to our body to fight several diseases. Hence Amla is regarded as a sacred Amrit phal.

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Vitamin C is essential for making “Collagen” in the body. Collagen provides much of the framework in the cell or tissues, just as skeleton provides the framework for the body.Thus Vitamin C plays the vital role in growth and repair of the tissues in all parts of human body. It enhances the overall immunity. “ When your immune system is strong, you get sick less often, and recover quickly.” And moreover, it is an antioxidant.

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Oxidation is removal of electron from the molecular oxygen and to convert it to an active form called as “Oxidant”. It has a tendency to acquire electrons and damage most cell structure by releasing DNA damaging free radicals. The vitamin C in Kanhaiya Amla Powder is a well-known Antioxidant, which is able to inactivate those DNA damaging free radicals, by imparting oxygen electrons. Thus vitamin C, an antioxidant prevents the abnormal growth of the cell in all parts of the body.

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1.University of Cambridge researchers, published the result of their study based on a single measurement of vitamin C in the blood of 19496 individuals state that : as concentrations of vitamin c in blood plasma went up, the risk of dying from all causes went down.
2.. This report in the March 3, 2001 issue of ‘Lancet’ state that the risk of death from all causes including heart disease, cut in half for individuals who have highest levels of vitamin C in blood. In the findings of Dr. Kay Tee Khaw, the high blood levels of vitamin C were associated with a decreased risk for cancer.
3.. H.L.NEWBOLD, in his book, “ VITAMIN C AGAINST CANCER”, has interviewed four Noble Prize Winner scientists, and professors from some of the worlds’ best known medical centers. He reports the latest findings about vitamin C as a promising new weapon in the battle against cancer- not only for treatment, but also for prevention.

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Research has shown that Amla is 12 times more assimilable and creates more potent effect than synthetic vitamin c and moreover, it has no side effects.

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1 Vitamin C in Kanhaiya Amla Powder is extremely high.
2 From progeny of plant itself, fruit of high vitamin C is cultivated in our own orchard
3 We practice Organic Farming Technology, free from harmful chemical fertilizers and insecticides
4 The fresh Amla fruit directly plucked from trees are used.
5 At the time of cultivation, post harvesting, and processing, ultimate care is taken, scientific as well as hygienic, so that there are least chances of loss or conversion or deterioration of vitamin C and other ingredients.
6 Kanhaiya Amla Powder is 100 % pure with no additives.

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Daily intake of dietary vitamin C, according to U.S.(RDA) are as below :

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